MEDIA LOGIC (S) REVISITED
9,220.00₹ 9,269.00₹
- Author: CAJA THIMM
- ISBN: 9783319657554
- Availability: In Stock
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ABOUT THE BOOK
This
volume provides new approaches to the concept of media logics – developed by
Altheide and Snow – by drawing on theoretical and empirical perspectives from
international scientists working in the field of communications, media,
political science, and sociology. In an increasingly digitized and globalized
world, powerful media structures and technologies influence our daily lives in
many respects. It is not only mass media but ‘poly media channels’ that become
more and more contextualized in everyday lives. Therefore, it is necessary to
revisit the theory of media logics, which focuses on the strong
intercorrelation of media technologies, media institutions and media power.
Media Logic(s) Revisited attends to this by critically reflecting on the idea
of media logic, a much needed input in light of current developments and strong
cultural embedding of media in various social contexts.