CRUISE OPERATIONS MANAGEMENT HOSPITALITY PERSPECTIVES 3RD EDITION
3,714.37₹ 4,642.96₹
- Author: PHILIP GIBSON
- ISBN: 9781138505179
- Availability: In Stock
Buy CRUISE OPERATIONS MANAGEMENT HOSPITALITY PERSPECTIVES 3RD EDITION | General Books
Cruise Operations Management: Hospitality Perspectives offers a comprehensive and
contextualised overview of hospitality services for the cruise industry. As
well as providing a background to the cruise industry, it also looks deeper
into the management issues, providing a practical guide for students and
professionals alike.
Since
the last edition of this book was published, there have been many important
developments in the industry. This third edition has been updated to include:
- New
content on: health, safety and security, sustainability, environmental
impacts of cruise operations, changing and emerging markets,
professionalism and talent management, innovation and digital technologies
- A
new chapter on 'Leadership in the cruise industry'
- New
international case studies throughout to provide a real-world insight into
the industry
- Additional
online resources, including PowerPoint slides for instructors and student
quizzes to test knowledge
This
comprehensive, accessible and engaging text is essential reading for all those
seeking to study cruise operations management whether for academic or
vocational reasons.